Exam Name: Salesforce Marketing Cloud Account Engagement Specialist
Certification Provider: Salesforce
Corresponding Certification: Salesforce Marketers
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Check Updated on: Nov 11, 2026
No. of Questions: 298 Questions & Answers with Exam Engine
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Reference: https://trailheadacademy.salesforce.com/certificate/exam-engagement-specialist---MC-201
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Salesforce Marketing Cloud Account Engagement Specialist Sample Questions:
What is true about building landing pages in Salesforce using the enhanced landing page experience?
- A. When you create or edit an enhanced landing page, it is automatically published.
- B. The only way to add a Pardot form to page is by adding the iframe code in an HTML component.
- C. Custom code and script can be added to the header or footer code.
- D. The page can be associated to either a connected or unconnected campaign.
Correct Answer: D 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales.
What advice do you offer?
- A. Only pass on leads that are very active on your site no matter the company profile.
- B. Automatically assign all leads to sales reps in a round-robin system.
- C. Add more landing pages and forms to your site to increase the number of conversion opportunities.
- D. Implement a blended lead scoring and grading system.
Correct Answer: D 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
What must be true for a Salesforce Opportunity to sync to Marketing Cloud Account Engagement?
- A. The Opportunity must have the " Marketing Cloud Account Engagement " record type.
- B. The Opportunity must be sourced by Marketing Cloud Account Engagement marketing activities.
- C. The Opportunity must have a Contact Role that is syncing to a prospect in Marketing Cloud Account Engagement.
- D. The Opportunity must be created by a Sales user who is also a user in Marketing Cloud Account Engagement.
Correct Answer: C 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
LenoxSoft ' s marketing team shares a list of company names of all external visitors on their website with the regional sales managers. The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.
Which sequence of steps should the Marketing Cloud Account Engagement Administrator take to automate this process?
Choose one answer
- A. Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my prospects).
- B. Enable Visitors Filters for a specific IP range; Enable Page Actions to notify managers.
- C. Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify managers.
- D. Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.
Correct Answer: D 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
LenoxSoft has 3 product lines. In Pardot, each product line has its own folder containing all of the assets for that product line. An administrator would like to score prospects separately based on their interactions with each product line.
How can the administrator accomplish this?
- A. Assign a scoring category to each product line folder.
- B. Edit the default scoring model to score differently for each product line.
- C. Create two new default scoring models to have one for each product line.
- D. Edit the score field on the prospect ' s record to displays multiple score values
Correct Answer: A 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
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