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Google adwords-search Exam Syllabus Topics:

Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. Amy is managing several ads for her insurance business in Knoxville, Tennessee. She would like to create a filter to see how her ads are performing, the number of impressions for the ads, and other details. How can Amy create this?

A) Amy will need to sign into her Google AdWords account, choose the Reporting tab, and then build the Filter.
B) Amy will need to sign into her Google AdWords account, choose the Ads tab, and then click the Filter option, to create a filter.
C) Amy will need to sign into her Google AdWords account, choose the Settings tab, and then click the Filter option, to create a filter.
D) Amy will need to sign into her Google AdWords account, choose the Keywords tab, choose Languages and Locations, and then click the Filter option, to create a filter.

2. Nancy is reviewed her billing summary for her Google AdWords account. There is a line item in the billing summary titled 'Adjustment - Click Quality'. What does this line item mean?

A) Nancy has been credited for clicks on her ad that were deemed invalid clicks.
B) Nancy has been credited for clicks on her ad that didn't take visitors to her domain.
C) Nancy has been credited for clicks on her ad that took longer than five seconds to resolve.
D) Nancy has been credited for clicks on her, for Google incurred cost overruns for displaying her ad beyond her given budget.

3. You have created a Google AdWords ad using the keyword [oil painting] for your advertisement.
Which of the following searches would most likely cause your ad to be displayed on Google?

A) Paintings in Oil
B) Any phrase with the keyword oil painting, such as old oil paintings
C) Watercolor painting
D) Oil Painting

4. Ben has installed conversion tracking for his website. Google recommends that Ben use the Google Site Stats text block; so users on his site may accept or not accept, the conversion
tracking code. Where should Ben place the Google Site Stats text block on his site?

A) The Google Site Stats should be placed on a corner of Ben's landing page for Google AdWords traffic on his website.
B) The Google Site Stats should be placed on a corner of Ben's confirmation page on his webs ite.
C) The Google Site Stats should be placed in the header information for each page on Ben's w ebsite.
D) The Google Site Stats should be placed on a corner of Ben's sales page on his website.

5. You have created four ads for your business. When you create multiple Google AdWords ads, how does Google determine which of the four ads to show, when a keyword triggers the ad?

A) The ads are shown in alphabetical order.
B) The ads are shown based on performance.
C) The ads are shown in the order in which they were created.
D) The ads are shown in rotation.

Solutions: