Google-Ads-Video by Google Actual Free Exam Q&As

Question 1

For a new awareness Google Video campaign that uses custom audiences, you're considering overlaying Demographics and Detailed Demographics with Custom Audiences. Why should you keep the two audience solutions separate?

A. In order to make sure the reach of the campaign won't become restricted. B. In order to make sure there's no limit on the types of video formats served. C. In order to avoid having the campaign not run at all. D. In order to prevent the average cost-per-view from increasing.

Discussion 0

Correct Answer: A Vote an answer

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Question 2

If the marketing manager of a catering company is focusing on driving as many orders as possible on a weekly basis with a Video action campaign, which of the following creative implementations should they use?

A. Add as much diverse imagery and language as possible throughout the ad to hold the viewer's attention. B. Explain the company's background during the first half of their video. C. Address the viewer's desire for food in the first five to 10 seconds of the video. D. Use ''Sign up to our newsletter' as the primary call to action.

Discussion 0

Correct Answer: C Vote an answer

Question 3

An account manager is setting up a new Google Video campaign with an awareness goal, and they see Google Video partners as an option. Why is it a good idea for them to opt into Google Video partners?

A. It'll give them access to more engagement metrics to measure the impact of the campaign. B. It'll extend the reach of video ads to a collection of leading publisher sites and apps. C. It'll extend the reach of video ads to YouTube Live streaming and Premieres. D. It'll give them access to audiences on the YouTube mobile homepage.

Discussion 0

Correct Answer: B Vote an answer

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Question 4

What measurement solution should you use to measure the share of views your audience will have a chance to see in your awareness Video campaign?

A. You should use Active View, which is accessible only by contacting your Google team. B. You should use Active View, which is accessible by adding appropriate columns to statistic tables. C. You should use Unique Reach and Frequency, which is accessible by contacting your Google team. D. You should use Unique Reach and Frequency, which is accessible by adding columns to your statistic.

Discussion 0

Correct Answer: B Vote an answer

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Question 5

Your Google Video campaign is driving awareness of a new service your company will soon release, and you're considering inflating your target cost-per-thousand impressions (tCPM) bid to achieve that goal. Why should you avoid inflating the tCPM bid for your new campaign? 1

A. Because inflation might cause too many impressions of the same ads to serve to the same users. B. Because inflation will likely result in the targeting of irrelevant demographics and placements. C. Because inflation could result in the budget depleting faster without increasing unique reach. D. Because inflation may prevent other campaigns in the account from running for the entirety of their ad schedules.

Discussion 0

Correct Answer: A Vote an answer

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Question 6

A marketing manager is creating a Google Video campaign with a consideration goal and cost-per-view (CPV) bidding. What should they expect for their max CPV compared to their actual CPV?

A. Actual CPV is often less than max CPV because it's a reserve buy. B. Actual CPV is often less than max CPV because it's auction bidding. C. Max CPV is often less than actual CPV because it's a reserve buy. D. Max CPV is often less than actual CPV because it's auction bidding.

Discussion 0

Correct Answer: B Vote an answer

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Google Ads Video Professional Assessment - Google-Ads-Video Exam Practice Test