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Exam Code: Marketing-Cloud-Intelligence
Exam Name: Marketing Cloud Intelligence Accredited Professional Exam
Certification Provider: Salesforce
Corresponding Certification: Accredited Professional Certification
Exam Name: Marketing Cloud Intelligence Accredited Professional Exam
Certification Provider: Salesforce
Corresponding Certification: Accredited Professional Certification
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Salesforce Marketing-Cloud-Intelligence Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Marketing Cloud Intelligence Accredited Professional Exam |
| Exam Number: | AP-215 |
| Passing Score: | 60% |
| Exam Format: | Multiple Choice, Scenario-based questions |
| Exam Duration: | 90 minutes |
| Available Languages: | English |
| Real Exam Qty: | 45 |
| Exam Price: | USD 150 |
| Recommended Training: | Marketing Cloud Intelligence Curriculum (Salesforce Trailhead) |
| Exam Registration: | Salesforce Certification Registration |
| Sample Questions: | Salesforce Marketing-Cloud-Intelligence Sample Questions |
| Exam Way: | Online proctored (Kryterion / Webassessor or Pearson VUE depending on region) |
| Pre Condition: | Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts. |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/accreditedprofessionaloverview |
Salesforce Marketing-Cloud-Intelligence Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Platform Configuration and Setup | |
| Data Integration and Modeling | |
| Data Management and Transformation | |
| Data Harmonization | |
| Insights and Reporting |
Marketing-Cloud-Intelligence Exam Preparation: Frequently Asked Questions
Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts. Rules change occasionally, so verify the current requirements on the official Salesforce exam page before you schedule.
All three versions in a single purchase: 64 practice questions for the Salesforce Marketing Cloud Intelligence Accredited Professional exam as a printable, expert-prepared PDF — ideal if you learn best by annotating paper; a Desktop Test Engine for Windows that simulates the real exam with two practice modes and works offline; and an Online Test Engine for any browser on Windows, Mac, Android, and iOS with test history and performance review. Use whichever version fits each moment, or all of them together. You also get a free demo, 365 days of free updates, a 50% renewal discount after the first year, and unlimited computer installations.
The Marketing-Cloud-Intelligence exam is a Salesforce certification exam validating the knowledge in the Salesforce Marketing Cloud Intelligence Accredited Professional syllabus shown above. Beyond theoretical knowledge, employers want demonstrated skills — and this credential provides that evidence in 2026's competitive market. PassTestking helps you prepare with 64 practice questions in PDF, Desktop Test Engine, and Online Test Engine formats.
Online proctored (Kryterion / Webassessor or Pearson VUE depending on region) Registration for the Salesforce Marketing Cloud Intelligence Accredited Professional exam runs through these official channels:
Your PassTestking practice questions arrive by email within 1 minute of purchase, so preparation can begin the day you book.
The Salesforce Marketing Cloud Intelligence Accredited Professional exam contains 45 to be completed within 90 minutes. That leaves limited time per question, so rehearsing under the same clock with the PassTestking Desktop Test Engine is time well spent.
The official Salesforce Marketing Cloud Intelligence Accredited Professional outline defines 5 domains. The top three are Insights and Reporting, Data Management and Transformation, and Platform Configuration and Setup. See the full list in the topics section above — PassTestking's 64 practice questions span every domain.
PassTestking issues a full refund if you take the Salesforce Marketing Cloud Intelligence Accredited Professional exam within 60 days of purchase and do not pass. The policy does not apply if the exam is taken within 3 days of purchase, if the exam was never actually taken, or to free materials or expired orders, and the candidate name must match the payer name. To claim, submit a scan of your enrollment slip and the official Score Report PDF within 2 days of the exam — processing takes up to 7 days. Alternatively, exchange for two free exam products of equal value while keeping your original product's update service. Delivery is by email within 1 minute; contact support if nothing arrives within 2 hours.
The Salesforce Marketing Cloud Intelligence Accredited Professional exam requires 60% to pass, and registration costs USD 150. A retake costs the same fee again — one more reason to gauge your readiness with the PassTestking practice engines before exam day.
Salesforce recommends the following training for the Salesforce Marketing Cloud Intelligence Accredited Professional exam:
Complement the official training with the 64 practice questions from PassTestking — they show you whether the knowledge holds up under exam-style questioning.
Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:
Your client is interested in ingesting the below file:
The client decided to upload the file to a new generic data stream type and map 'Date' to 'Day' and 'Number of Topics' to a generic custom metric.
In regards to the fields 'Meeting Code' and 'Meeting Name', your client is debating several options.
Which two options would you recommend in order to avoid data loss?
- A. 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Generic Entity 2 Key'. - B. Concatenation of both 'Meeting Code' and 'Meeting Name' will be mapped to 'Main Generic Entity Key'.
'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'. - C. 'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'.
'Meeting Name' will be mapped to 'Main Generic Entity Attribute 2'. - D. 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Main Generic Entity custom attribute'. - E. 'Meeting Code' will be mapped to 'Main Generic Entity custom attribute'.
'Meeting Name' will be mapped to 'Generic Entity Key'
Correct Answer: B,D 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
An implementation engineer is requested to extract the second position
of the Campaign Name values.
The Campaign values consist of multiple delimiter types, as can be
seen in the following example:
Campaign Name: Ad15X2w&Delux_wal90
Desired value: Delux
Which three harmonization methods will achieve the desired outcome?
- A. Vlookup 0
- B. Mapping formula
- C. Calculated Dimensions
- D. Patterns
- E. Data Fusion
Correct Answer: B,C,D 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
Your client has provided sample files of their data from the following data sources:
Google Campaign Manager
Below are the requirements from the client and additional information:
* The sources are linked to each other by shared Media Buy names.
* In addition to the mutual Media Buys, the sources contain campaign and site values. However, the client would like to see the campaign/site values coming from Google CM and not from Google DV360.
* The source of truth for cost is Google DV360
Which action(s) are needed to take place in order to meet the client's requirement and set Google DV360 as the source of truth for Cost?
- A. Unmap 'Cost' in Google DV360
- B. Set 'Inherit Attributes and Hierarchies' as the Data updates Permissions for Google DV360
- C. Unmap 'Cost' in Google Campaign Manager
- D. Set Update Attributes and Hierarchies' as the Data updates Permissions for Google DV360
Correct Answer: C 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
A client has provided you with sample files of their data from the following data sources:
1.Google Analytics
2.Salesforce Marketing Cloud
The link between these sources is on the following two fields:
Message Send Key
A portion of: web_site_source_key
Below is the logic the client would like to have implemented in Datorama:
For 'web site medium' values containing the word "email" (in all of its forms), the section after the "_" delimiter in 'web_site_source_key' is a 4 digit number, which matches the 'Message Send Key' values from the Salesforce Marketing Cloud file. Possible examples of this can be seen in the following table:
Google Analytics:
Salesforce Marketing Cloud:
The client's objective is to visualize the mutual key values alongside measurements from both files in a table.
In order to achieve this, what steps should be taken?
- A. Within both files, map the desired value to Custom Classification Key as follows Salesforce Marketing Cloud: map entire Message Key to Custom Classification Key.
Google Analytics: map the extraction logic to Custom Classification Key. - B. Upload the two files and create a Parent-Child relationship between them. The Override Media Buy Hierarchy checkbox is checked in Google Analytics.
- C. Create a Web Analytics Site custom attribute and populate it with the extraction logic. Create a Data Fusion between the newly created attribute and the Message Send Key.
- D. Create a Web Analytics Site Source custom attribute and populate it with the extraction logic. Create a Data Fusion between the newly created attribute and the Message Send Key.
Correct Answer: A 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
Which two statements are correct regarding the Parent-Child configuration?
- A. Parent-Child links different tables based on shared key values
- B. Parent-Child allows sharing both dimensions and measurements
- C. A Parent-Child cannot be configured between an Ads data stream type and a Conversion Tag one.
- D. Parent-Child configurations can cause performances issues
Correct Answer: A,D 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
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