Exam Name: Salesforce Certified Marketing Cloud Next Consultant
Certification Provider: Salesforce
Corresponding Certification: Marketing Cloud Consultant
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Instant Download Salesforce : MC-Con-201 Questions & Answers as PDF & Test Engine
Updated: Oct 24, 2026
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Salesforce MC-Con-201 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Consent | 13% | - Consent management concepts
|
| Platform Setup & Governance | 13% | - Marketing Cloud Next environment setup
|
| Agentforce & AI Innovation | 11% | - Predictive AI
|
| Analytics & Performance Insights | 8% | - Reporting and analytics
|
| Data Modeling, Identity Resolution & Segmentation | 25% | - Identity Resolution
|
| Campaign Design, Flow Orchestration & Content | 30% | - Flow orchestration
|
Salesforce Certified Marketing Cloud Next Consultant Sample Questions:
A Marketing Cloud Next Consultant wants to build an audience flow to send a promotional email series. To prevent a poor customer experience, the flow must suppress each email for any customer who currently has an open support case.
Which flow elements and logic should the consultant configure to solve this suppression?
- A. Add a Get Records element to query the Case object followed by a Decision element to correctly route eligible records.
- B. Add a Decision element and configure a cross-object formula within the criteria to evaluate the related Case status directly.
- C. Add an Exclusion Filter element and configure the criteria to drop records where the related Case status is open.
Correct Answer: A 🗳️
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Northern Trail Outfitters (NTO) wants to send an immediate SMS message with a white paper link to anyone who submits a lead form on the company website. NTO needs to automate this response based on the real- time submission.
Which flow type should the Marketing Cloud Next Consultant configure to meet this requirement?
- A. Activation-triggered
- B. Automation event-triggered
- C. Record-triggered
Correct Answer: B 🗳️
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A Marketing Cloud Next Consultant is designing a flow that uses the Send to Journey element. The business requires that the journey uses a specific contact point derived from an activation template.
Which configuration is a prerequisite for this solution to function correctly?
- A. The journey must use a Salesforce Data Entry Source.
- B. The flow must be a record-triggered flow.
- C. The flow's Data Space must link to the journey's Business Unit.
Correct Answer: C 🗳️
Explanation: Only visible for PassTestking members. You can sign-up / login (it's free).
A contact calls a service rep and asks to be opted out of all marketing emails.
What is the correct supported action to opt-out the contact?
- A. Update the consent on the contact's preference page.
- B. Update the consent via the Consent Status flow element.
- C. Update the Opt Out field on the Contact record.
Correct Answer: B 🗳️
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In addition to Marketing Cloud Admin, which permission set is required to enable Marketing Performance in Marketing Cloud Next?
- A. Data 360 Architect
- B. Data 360 Activation Manager
- C. Tableau Next Included App Business User
Correct Answer: A 🗳️
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