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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. What would a marketer include in a Recipe if they don't want to display recommendations for products priced less than $15?

A) Exclusion
B) Variation
C) Elimination
D) Booster

2. What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has with your channels?

A) Recipes
B) Audiences
C) Templates
D) Campaigns

3. What would a marketer include in a Recipe if they want the visitor's affinity score to be taken into account when showing recommendations?

A) Exclusion
B) Variation
C) Ingredient
D) Booster

4. What three things does a developer code in web template?

A) HTML and CSS for controlling appearance
B) Client side instructions for rendering
C) Defining what can be configured in a campaign
D) Set the control group percentage
E) Campaign qualification rules

5. A business user wants to test the effectiveness of two CTA options, which testing option should the select?

A) A/B Testing
B) Variation Testing
C) Rule Based Testing
D) Time Based Testing

Solutions: