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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?

A) In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.
B) In the Program Designer, configure 45 days for Auto-Close after launch.
C) In Manage Campaigns, select 45 days for the end element.
D) Create a calendar reminder and manually close the campaign.


2. One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A) The ISP is recording a high number of spam trap hits and complaint rates from recipients.
B) Your open rates have dropped somewhat since last month.
C) Hard bounce rates are 10% or higher.
D) Recipients are forwarding your emails to everyone in their address books.
E) Substantial (5%) increase in click-through rates on last week's promotional campaign.


3. The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
As the Responsys Administrator, how can you provide a custom report that the team can easily access from the Insight menu?

A) You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.
B) Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
C) Create the custom report and save it to the Insight account folder. Right-click to copy the link for the report. Send the link to the executive team and tell them to use it whenever they want to view the report.
D) Create the custom report and schedule it to be sent by email to the executive team every single day.


4. Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?

A) When multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, the first found match will be used in the campaign.
B) The campaign launch will error out when Responsys detects multiple matches with the CONTACI'S list from the ORDERS table.
C) During the campaign worklist build, Responsys will pause and ask you to select the correct record to use for the campaign personalization.
D) Because multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, no matching values will be pulled at all, and the default value of 0 (zero) will be used for every email generated.


5. You are tasked with creating a new campaign using Email Message Designer and RPL. You developed HTML and RPL code.
What are the next steps to create a campaign using the code as a base for the campaign in Responsys?

A) Navigate to Campaign > EMD Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
B) Navigate to Campaign > Create Mobile SMS Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
C) Navigate to Campaign > Create Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
D) Navigate to Campaign > Create Classic Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.


Solutions:

Question # 1
Answer: C
Question # 2
Answer: A,C
Question # 3
Answer: C
Question # 4
Answer: D
Question # 5
Answer: A

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